afiliacion.com

Centrocom has developed "Afiliacion.com" our proprietary lead management technology.
Our tool is focused to help marketers efficiently collect and qualify sales leads.

Each and every lead that is inserted into our database is filtered and processed in real time. The system validates the fields that are being collected, applying the pre established logic we have previously established with our marketing partners.

Afiliacion.com transfers the leads to our clients in accordance with their needs. These can be transferred in real time, each time a lead is inserted, on a daily or hourly basis, or we can integrate our data transfer with the client’s or contact center database. Our goal is to make “lead generation” via the Internet just another process of the company’s sales process, and we do this by integrating our process with the specific needs and structure of each and every marketer.

Our technology allows marketers to identify the origin of each sales lead, and to analyze the impact of different campaign creatives, media placements and media formats on the quality, volume and conversion of each campaign. The insight the tool provides allows us to fine tune campaigns in order to maximize volume and conversion by pushing the most successful combinations and detaining those combinations that are not obtaining the desired results.

When a lead in inserted at the origin, having passed the initial insertion filtering, it is by default assigned the status “valid”.
Subsequently the leads can be processed manually as “invalid”, “no existent”, “duplicate”, “new client”, etc…
The manual processing of this information, that can be performed by the client (through our online interface) or by Centrocom’s.

Experienced personnel, provides all the necessary information to maximize those actions that contribute to the success of a lead management campaign.

Afiliacion.com is focused on providing a one stop shop for centralizing online campaign lead management into one tool, with the economies of scale, information and management such centralization endows.